Privacy Policy
Last Updated on December 18, 2025
TRUEquity Bookkeeping respects your privacy and takes the protection of your personal information seriously. This policy explains what data we collect through our website, how we use it, and how we keep it safe. It applies to this website and any related services we provide.
1. Information We Collect
When you fill out a contact form or reach out to us, you provide information like your name, email address, and phone number. We collect this information because you share it with us directly.
Our website also automatically collects certain technical data when you visit. This may include your IP address, browser type, and how you navigate through our pages. This information is collected through cookies and similar technologies.
2. Cookies and Analytics
Cookies are small files stored on your browser that help websites function and remember your preferences.
Google Analytics: We use Google Analytics to collect data about how visitors use our site. This helps us understand which pages are useful and where we can make improvements. Google Analytics data is aggregated and does not personally identify you.
Cloudflare: Our website uses Cloudflare for security and performance. Cloudflare may collect technical information like your IP address and browser data to protect our site from malicious traffic and to improve loading speeds. Cloudflare also provides us with anonymous analytics about site visits.
You can control cookies through your browser settings. Disabling cookies may affect how some parts of our site function.
3. How We Use Your Information
We use the information we collect for straightforward purposes.
- To respond when you reach out to us.
- To schedule consultations and discovery calls.
- To provide bookkeeping services if you become a client.
- To improve our website and user experience.
We do not sell your personal information to third parties.
4. Sharing Your Information
We keep your information to ourselves unless sharing is necessary to provide our services or required by law. If you become a client and we need to work with your CPA or another professional on your behalf, we will ask for your permission first.
5. Keeping Your Information Safe
We take security seriously. Your data is protected with encryption and secure systems. Client financial information is handled through professional-grade tools designed for bookkeeping and accounting work.
6. Your Rights
You have the right to know what personal information we have about you. You can also ask us to correct it, update it, or delete it. To exercise these rights, please contact us using the information below.
7. Changes to This Policy
We may update this privacy policy from time to time. If we make changes, we will post the updated version on this page and update the "Last Updated" date at the top.
8. Contact Us
If you have questions about this policy, you can email us at info@truequitybookkeeping.com.